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Restaurants and Food Services Data Analytics

Analyzing and implementing big data-powered strategies is the standard for modern restaurants. Whether you are a dine-in, takeaway, or delivery-focused service organization, our rock-solid machine learning predictive algorithms will help you seize every opportunity to grow efficiency and effectiveness

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The Process (How we do it?)
We prepare the data by blending it from multiple data sources, like restaurants’ receipt data, social media data, inquiries, and any other available source the restaurant might have. We then transform this data to be ready for analysis. Further, we do data cleansing, deduping, imputing, etc. Customers are then segmentized and scored, based on data like demographics, geography, psychographics, and other variables like income, age, etc. Each of them is assigned a segment to understand how important the customer is. We apply Voice of Customer Analytics on the whole data to understand the sentiment score of customers and map it with the current business profile. Based on the scores, we suggest possible ways to deal with the situation and make strategies to improve the overall sentiment score of the business.
How Express Analytics Helps Restaurants to Create Exceptional Value for Their Customers
  • The challenge

    Issues and Challenges in the Restaurant and Foods Industry

    Restaurants and food industries struggle to identify who their customers are and what they expect, even after having various data, including social feedback, loyalty, transaction, chat, and CSAT scores.

    The greatest challenge that the majority of Restaurants face today is getting insight into a customer’s behavior.

    They have all kinds of data to derive the profile of customers and cater to their likings, but due to the lack of Analytics, they fail to do so.

    All their valuable data is sitting idle in their databases and is not exactly being used for anything.

    The challenge

    Issues and Challenges in the Restaurant and Foods Industry

    Restaurants and food industries struggle to identify who their customers are and what they expect, even after having various data, including social feedback, loyalty, transaction, chat, and CSAT scores.

    The greatest challenge that the majority of Restaurants face today is getting insight into a customer’s behavior.

    They have all kinds of data to derive the profile of customers and cater to their likings, but due to the lack of Analytics, they fail to do so.

    All their valuable data is sitting idle in their databases and is not exactly being used for anything.

  • Why it is Important?

    The Importance of Data Analytics for Restaurant & Foodservice Industries

    By analyzing data on customer behavior, operations, and pricing, restaurants can make better decisions that lead to increased revenue and profitability.

    Do you know that:

    1. Restaurants that use Data Analytics have a higher survival rate.
    2. Data analytics can boost revenue, help cut costs, hence result in increased profits.
    3. Insights derived from the data can be used to enhance their social media.

    If you’re a restaurant owner, data analytics is essential for success. By using data to make better business decisions, you can improve your customer experience, optimize your operations, and make more money.

    Why it is Important?

    The Importance of Data Analytics for Restaurant & Foodservice Industries

    By analyzing data on customer behavior, operations, and pricing, restaurants can make better decisions that lead to increased revenue and profitability.

    Do you know that:

    1. Restaurants that use Data Analytics have a higher survival rate.
    2. Data analytics can boost revenue, help cut costs, hence result in increased profits.
    3. Insights derived from the data can be used to enhance their social media.

    If you’re a restaurant owner, data analytics is essential for success. By using data to make better business decisions, you can improve your customer experience, optimize your operations, and make more money.

  • The Solution

    Our restaurant and food services aggregate various data sources and incorporate AI, NLP, ML, and data visualization to yield measurable results.

    • We at Express Analytics gather, inspect, and respond to user satisfaction feedback quickly using sentiment analysis solutions.
    • Our analytics solutions can minimize customer churn, forecast the future behavior of customers, and enhance loyalty.
    • Our persona-oriented dashboards are easily understandable by both marketers and operational teams to discover strengths and regions of opportunity.
    • We monitor, evaluate, and visualize major metrics for the performance of 3rd party food delivery with our services.

    Express Analytics’ data analytics for restaurants and food services can offer a comprehensive view of customers’ interests and behaviors to the restaurant and food industries to deliver customized experiences.

    The Solution

    Our restaurant and food services aggregate various data sources and incorporate AI, NLP, ML, and data visualization to yield measurable results.

    • We at Express Analytics gather, inspect, and respond to user satisfaction feedback quickly using sentiment analysis solutions.
    • Our analytics solutions can minimize customer churn, forecast the future behavior of customers, and enhance loyalty.
    • Our persona-oriented dashboards are easily understandable by both marketers and operational teams to discover strengths and regions of opportunity.
    • We monitor, evaluate, and visualize major metrics for the performance of 3rd party food delivery with our services.

    Express Analytics’ data analytics for restaurants and food services can offer a comprehensive view of customers’ interests and behaviors to the restaurant and food industries to deliver customized experiences.

Our Features
  • Next transaction model, churn models, and campaign response models

    Next transaction model, churn models, and campaign response models

    To improve sales and drive retention through targeted campaigns.

  • Increased average order value (AOV)

    Increased average order value (AOV)

    Using cross-sell and collaborative filtering (CF) models to optimize customer value

  • NLP powered promotion optimization

    NLP powered promotion optimization

    Using metadata and machine learning techniques such as uplift models to identify the optimal promotion for each customer

  • Voice of Customer Analytics (VOCA)

    Voice of Customer Analytics (VOCA)

    NLP techniques such as topic modeling and sentiment analysis are used to derive insights from structured and unstructured channels of customer feedback, including social media.

  • Performance measurement tracking, reporting and dashboards

    Performance measurement tracking, reporting and dashboards

    For quick views and continuous improvement

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