Driving Better Results — The Power of Analytics in Advertising
Analytics SolutionsIn today’s digital era, the success of a brand is defined by interactions with customers.
How to Use Data Analytics in the Consumer Goods Industry
Analytics SolutionsIn recent years, data analytics has seen exponential growth across multiple industries. The consumer goods
Importance of Matchback Analysis for Modern Marketers
MiscellaneousToday, the web generates millions of orders in the multichannel commerce background. Usually these orders
Data Analytics in the Food and Beverage Sector: Examples and Uses
FoodIn today’s digital world, data is playing a crucial role in making decisions in different
The Future of Recruitment: Use of AI for Better Hiring
MiscellaneousRecruitment has become one of the toughest, most challenging, and most time-consuming functions of HR
How to Achieve Business Success with Customer Intelligence
Customer AnalyticsCustomer Intelligence (CI) is a crucial aspect of generating sales. Without it, it’s difficult to
How Do You Target the Right Audience using Marketing Intelligence?
Marketing AnalyticsAs a business professional, you are probably responsible for making many important decisions, whether it
Why Your Company Needs Modern Business Intelligence in 2023?
MiscellaneousIn 2023, the international business intelligence market size is aimed to register a value of
Innovations in Predictive Analytics: ML and Generative AI
GenAI | Large Language Models - Express AnalyticsWith the introduction of ChatGPT-3 and DALL-E2, the majority of investors started showing interest in