Lookalike Modeling
Scale your marketing with precision. Our lookalike modeling services use AI to find audiences that mirror your best customers across every channel. Lookalike modeling is a smart strategy that helps businesses find new customers who act like their best existing ones. By analyzing data, we can pinpoint potential clients who share similar behaviors and interests with your top-performing customers.
Our Services
We Provide Best Services
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Express Analytics’ Approach
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Omnichannel Reach
Engage Lookalike Audiences Across Every Platform
We reach your lookalike audiences where they engage most, whether through display ads, mobile apps, social media, or email. Integrating across different platforms ensures that your message has the maximum impact.
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AI-Powered Models
Smarter Lookalike Modeling with Machine Learning Precision
Our advanced AI tools keep improving your lookalike models, making them more accurate and relevant. This intelligent targeting means you can expect better results consistently.
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Actionable Insights
Make Data-Backed Decisions with Real-Time Campaign Metrics
It’s essential to track your campaigns’ performance. Our dashboard provides reliable data that can guide your decisions with real-time metrics like Cost Per Acquisition (CPA), Click-Through Rate (CTR), and Return on Investment (ROI).
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Higher Return On Ad Spend (ROAS)
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Better Quality Leads
By targeting individuals similar to your best customers, you’ll generate leads that are more likely to convert.
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Faster Scaling
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Lower Acquisition Costs
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Reach New Customers
Our methods help you go beyond your current audience while keeping your messaging personalized and relevant.
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Lowered costs of acquisition
 Spend wisely by targeting prospects similar to repeated buyers.
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Higher ROAS
Higher ROAS
Concentrate your advertising budget on audiences with a higher propensity to convert.
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Improved Lead Quality
Improved Lead Quality
Attract individuals who resemble your best buyers, resulting in superior-qualified leads.
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Faster Scaling
Faster Scaling
Automate your prospecting efforts with lookalike modeling that adapts to real-time user behavior.
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Reduced Acquisition Costs
Reduced Acquisition Costs
Minimize customer acquisition costs by initially targeting high-intent users.
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Engage fresh customers easily
Engage fresh customers easily
Spread your reach beyond the present audience while managing personalization and relevance.
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Lowered costs of acquisition
Lowered costs of acquisition
Spend wisely by targeting prospects similar to repeated buyers.
Our Lookalike Modeling Process: A Structured Approach
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Customer Segmentation
We start by analyzing your top customers, looking at their behaviors, purchase history, and engagement levels. This helps us identify your most valuable customers. -
AI-Powered Profile Creation
Using our AI capabilities, we explore the characteristics, behaviors, and signals that define your top customers, allowing us to create precise audience profiles. -
Omnichannel Deployment
We apply your lookalike model across various channels, including social media and emails, ensuring that you reach potential clients where they are most active. -
Campaign Execution & Monitoring
We launch test campaigns, closely watch metrics like CPA, CTR, and ROI, and adjust as necessary to optimize performance.
Who Can Benefit from Our Lookalike Modeling Solutions?
- E-commerce brands aiming to expand customer acquisition.
- SaaS companies targeting enterprise users with high Lifetime Value (LTV).
- B2B marketers seeking high-quality leads across multiple channels.
- D2C brands focused on optimizing repeat purchases and fostering brand loyalty.
